Once again, our local PBS affiliate, KETC, has gone begging. The pledge drives are so frequent now, that I think they’ve passed the 50% mark…at least it feels that way…every time I turn them on, it’s more likely they’ll be broadcasting Celtic Woman for the 300th time than the regular show I’d like to see (the KETC website calls them “five exceptional new Irish stars”…new? Excuse me? I’ve seen them more these past two years than I’ve seen most of my friends! Lovely voices, but enough already!).
I know PBS needs funding. But three to four weekends of pledge programming alternating with four to six weeks of regular programming? And why two extra weekends of fund drive after the weekdays have gone back to regular programming? Why are we “weekend watchers” punished so? I’ll bet if they charged a nominal fee to all the parents who use Sesame Street to babysit their kids, their financial worries would be over.  I’m at the point where I’d encourage them to start taking in advertising money by airing commercials, but they’ve already done that. And they don’t even try to make it look like program sponsorship any more.
I’ve always watched KETC mostly for the weekend programming…gardening, cooking, painting, travel, stuff like that.  These days there are a lot more places I can find that type of programming…I could get cable with Discover, HGTV, The Food Channel and a travel channel, and never turn on KETC again. Seems to me that they need to be finding ways to pull in viewers, and pre-empting the programs every four to six weeks is NOT the way to do it. There are other ways to raise funds. Really. Add this incessant repeating of “Member Favorites” programming/begging (and their pledge breaks aren’t even live most of the time now! And some are not even local!!) to their reluctance to show anything that might be the slightest bit controversial, and you end up with a milquetoast mush of programming that I don’t think I could bring myself to support, even if I were financially capable at this time.
At least I have two channels of home shopping to watch any time I want.